our impact
RIF Moving tripled their amount of monthly qualified leads
RIF Moving provides hassle-free moving services for their residential & commercial clients with a focus on great customer service.
Campaign Location
British Columbia, Canada
Services We Provided
- PPC Management
- Landing Page Design
- Conversion Rate Optimization
Results
We helped RIF Moving secure more moving leads in their highly competitive industry, allowing them to dominate their peak season and increase their revenue.
310%
Increase in qualified leads
34%
Decrease in CPL
“Working with Trena Digital was one of the best business decisions we have made. It was an immediate increase in leads & boost in revenue.”
Linda Davidson
Marketing Manager, RIF Moving
Challenges
The challenges that RIF Moving were originally facing working with another agency include:
- High cost per acquisition
- Poor account structure & wasted ad budget
- Strong competition
- No landing pages
Solutions
- Exact match keyword bidding for high quality traffic
- Custom landing pages optimized for conversion
- Optimal conversion & call tracking
- Strict location targeting
- A/B testing bidding strategies
Platforms & Tools
- Google Ads
- Google Tag Manager
- Google Analytics 4
- DashThis
- CallRail